Maintaining the Audience’s Attention as a Challenge in Today’s Music Industry

the concept of the "attention economy" is used to describe the activities of media publishers, and it also applies to the music industry

In today’s dynamic world, where information bombards us from every direction, retaining the audience’s attention becomes a challenge for many industries, including the music industry. In this article, we will focus on the issue of retaining the audience’s attention, stemming from the influence of the so-called “attention economy.”